5 Inexpensive ways to drive sales to your business
As a small business owner you already how important it is to find creative ways to drive sales. You want your customers to be excited about your product or service so you have to present your product in an exciting way. I am here to tell you that exciting doesn’t always mean expensive. If you’re an entrepreneur and you’re looking for ways to inexpensive ways to increase the sales for your small business, then this article is for you. This guide will walk through 5 different strategies that are proven when it comes to increasing sales.
5 ways to increase sales for your small business:
1.Create bundles or kits sold at a discounted rate.
Combine different product and services together and sell them as a bundle. Product bundling can increase the profits and sales of individual items over time. By grouping your items together you can make your customers buy more than one product during a single purchase, which increases your average order value.
2. Use Google keyword planner to add the most common googled phrases for your industry to your website and marketing material.
Keyword Planner helps you research keywords for your Search campaigns. You can use this free tool to discover new keywords related to your business and see estimates of the searches they receive and the cost to target them. Keywords help with the organization of a website, as each page will have a topic that is centered around one or two keywords. Crafting high quality and thoughtful content that appeals to your customer base will likely include words and phrases that will attract visitors, even if they are not deliberate keywords.
3. Create an ambassador program for micro influencers. ( you can use your customers for this)
A brand ambassador is a person who represents a brand, product, or company with the goal of increasing awareness and driving sales. Brand ambassadors can be paid social media influencers, internal employees, or simply a user who chooses to advocate for the brand. Regardless of who a brand ambassador is, they must be positioned as a peer or someone who is seen as trustworthy.
4. Simplify your check out process.
Make sure your checkout process includes apple pay and PayPal payments. Optimizing the checkout process is crucial to improving revenues and giving customers a better experience on your website. By tweaking a few things in your checkout process, you can increase site conversion without incurring extra marketing expenses.
5. Provide exceptional customer service.
Excellent customer service goes a long way and promotes more sale opportunities because you're building a company with a reputation for always wanting to impress their customers. Your customers will promote you for free. Everyone loves to talk about good experiences they have. It’s also wise to always ask for a review.
